FIBA and L1VE Agree to Exclusive 3×3 Basketball Immersive Live Rights Deal

MIES, Switzerland–(BUSINESS WIRE)–Aug 25, 2026–

FIBA has agreed an exclusive immersive live rights deal for 3×3 basketball with L1VE, covering the FIBA 3×3 World Tour, Women’s Series and World Cup, which will bring fans from around the world together and closer to the action in real time.

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FIBA and L1VE Agree to Exclusive 3×3 Basketball Immersive Live Rights Deal | Region

3x3ce.org

FIBA and L1VE Agree to Exclusive 3×3 Basketball Immersive Live Rights Deal | Region

3x3ce.org

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